Choose a position.
Select your preferred side and placement. Save it on this device and return when you are ready.
Sixteen countries. One extraordinary campaign.Your brand.
Discover the positions →
Your brand.
On a Lamborghini.
Across Europe.
Discover the positions →Your brand.
Built to reach millions.
One Huracán. Sixteen planned countries. Twelve months of road presence, cinematic films and social content designed to put your brand in front of a potential audience of millions. Fifteen brands share the bodywork. That is the entire inventory.
15Positions on the car
From €10,000Entry position
16Planned countries
12Month campaign
Pre-launch programme, starting in Paris. Reach is an ambition, not a guaranteed result. Vehicle acquisition follows the founding sponsorship target.
Choose your position.
Explore the car from every side. Choose a placement, see what is included and save your selection to continue later.
Lamborghini HuracánLeft side
Swipe to change viewIllustrative placement. Final artwork by agreement.
Six founding positions and nine additional placements. Each position is sold separately. Prices and final branding areas are subject to the partner agreement. Saving a selection does not hold inventory.
The car gets attention.
Your brand goes with it.
A twelve-month advertising campaign, built around a Lamborghini Huracán and the places it takes your brand.
On the road.
Your agreed branding position on the vehicle throughout the European campaign.
In the content.
Professional photography, cinematic video and social edits. Deliverables and usage rights agreed for your placement.
Part of the experience.
Partner features, planned events and brand activations. Founding packages include category exclusivity by agreement.
The European tourIt starts in Paris.
It starts in Paris.
It travels further.
Sixteen planned countries. Twelve months of road presence, photography and film. Your brand at the centre of a campaign designed to reach millions.
Be part of the journey →Sixteen countries. One campaign.
The tour starts in Paris. These are proposed destinations; the final route, dates and appearances will be confirmed before launch.
01France
02Germany
03Poland
04Lithuania
05Latvia
06Estonia
07Russia*
08Czechia
09Austria
10Hungary
11Romania
12Croatia
13Italy
14Switzerland
15Spain
16Portugal
* Russia is provisional, subject to sanctions, border access and travel conditions. It is not a confirmed campaign destination and may be replaced.
From your selection to the road.
Confirm your partnership.
Review availability, campaign scope and the agreement before completing your reservation.
Approve your branding.
Share your logo and brand guidelines. Approve the final placement before production.
Join the campaign.
Once the founding target is secured, the Huracán is prepared for the twelve-month European tour.
Before we start.
The first Supercar Billboard is a pre-launch advertising programme. Here is what to know before choosing your position.
Campaign status: pre-launchThe Lamborghini has not yet been acquired. Vehicle commissioning and launch depend on securing the €300,000 founding sponsorship target. Campaign images are illustrative.
What does a position include?
One specific branding placement and the campaign services listed for that position. The written agreement defines artwork, the twelve-month campaign period, content deliverables, usage rights and reporting.
Can I choose a specific side?
Yes. Left and right doors, wings, side skirts and rear quarters are separate positions. Each has its own price and can be selected individually.
Can I come back and finish later?
Yes. Your selection is saved on this device when browser storage is available. Saving does not reserve a position or lock its price. Availability and the final total are checked when checkout opens.
When is a position reserved?
Only after the required agreement and reservation payment have been confirmed. Adding a position to a selection or cart does not hold inventory. This preview does not accept payments.
What happens if the target is not reached?
The funding deadline, launch conditions and refund or cancellation terms must be agreed in writing before payment. These commercial terms are still to be finalised.
Is the reach guaranteed?
The campaign is designed to reach a potential audience of millions through road presence and social content. No audience or impression figure is guaranteed. Measurable deliverables and reporting will be agreed with each partner.
Your place on the car.
Fifteen positions. Once they are allocated, this campaign is full.